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Connecting online & offline: the marketer's manual

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Connecting online & offline: the marketer's manual

How to create customer journeys across the real & digital world

Here’s how marketers can connect with customers and prospects wherever they are, using smart data management.

These customer journeys are not visions for 2020, but attainable right now - across the digital world, and the real world: and everywhere in-between.

  • Get behind the scenes and see in diagrams how marketing data can move across platforms
  • Make sense of omnichannel with proven examples of how to reach your customers, wherever they are
  • Read specific success stories bridging online & offline, both by industry and by marketing channel
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