Converting Anonymous Website Visitors

Collect, unify & activate clickstream data

Relay42 is built to store and process every byte of clickstream data on your digital channels in sub-200 millisecond real-time, and creates unified profiles across sessions and devices for immediate activation into owned and paid channels.

Build audiences and leverage predictive AI models

Relay42 gives you sophisticated audience segmentation, and built-in predictive AI models, to enable smart real-time personalization of retargeting ads and experiences for both identified customers and anonymous prospects.

Deliver contextual ads & personalized experiences

Relay42 customers orchestrate data-driven personalization from one place across ad channels, social platforms, web/eCommerce and owned channels or customer-facing solutions – all in under 200 milliseconds from any interaction.

“With Relay42 we can deliver on the promise of personalization at scale to become fully customer-centric. Personalization is the only way forward; and we see that our approach pays off. Compelling results confirm that we chose the right technology for our mission.”

Michiel Blonk

VP Pricing & Revenue Management, Europe

“The first use case was a huge success because of Relay42. We have more conversions against lower costs, and that makes everyone happy.”

Pelle den Engelsman

Campaign Strategist

“I was very happy to work with such an amazing team. We went from workshop to onboarding in just 8 weeks!”

Alice Yang

Senior Global Digital Manager, Paid Media

What is Relay42?

Relay42 is a real-time CDP built to enable eCommerce brands to harness real-time interactions and anonymous clickstream data to convert more customers, and reduce media waste.

Synchronization to eCommerce, paid media, social and retargeting channels, enables marketers to use real-time, cross-channel intent signals to personalize a contextual experience or offer in the critical moments that drive more conversions.

With built-in AI predictions and our audience manager, marketers can build targeted audiences of known customers and anonymous prospects alike, and create efficiencies in media spend by supressing low intent.