Webinar: Deep Dive into Acquiring Customers in a Cookieless World
by Relay42 on 21.11.2022
Due to popular demand, we brought back our most requested talk: acquiring customers in a cookieless world.
This time, we took a deep dive into the topic and answered the hot questions about how the current most popular strategies are evolving and what you can expect to change in the future.
Watch this webinar to learn:
- How the cookieless world is affecting customer acquisition
- How the most popular customer acquisition strategies are evolving - a deep dive into retargeting, third-party audience buying, and lookalike audiences
- How to leverage second-party data partnerships.
- Deep-dive into Google's Protected Audience API, Google's privacy-friendly alternative to third-party cookies in Chrome (formally known as FLEDGE).
- High-performing use cases for making customer acquisition more effective and efficient.
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