Stop wasting ad spend. Start targeting smarter.
95% of your website visitors stay anonymous. What would revenue look like if you could target them in real-time with personalized ads they can’t ignore?
Personalize every ad. Every click. Every visit.
Why settle for generic retargeting campaigns?
With Relay42 you'll enjoy better targeting, improved personalization, and removed media waste.












Relay42 goes beyond the limitations of unreliable cookies to build durable profiles of anonymous website visitors - across sessions and channels - to drive up conversions through on-site personalization and personalized retargeting ads.
Collect, unify & activate clickstream data
Relay42 is built to store and process every byte of clickstream data on your digital channels in sub-200 millisecond real-time, and creates unified profiles across sessions and devices for immediate activation into owned and paid channels.
Build audiences and leverage predictive AI models
Relay42 gives you sophisticated audience segmentation, and built-in predictive AI models, to enable smart real-time personalization of retargeting ads and experiences for both identified customers and anonymous prospects.
Deliver contextual ads & personalized experiences
Relay42 customers orchestrate data-driven personalization from one place across ad channels, social platforms, web/eCommerce and owned channels or customer-facing solutions – all in under 200 milliseconds from any interaction.
With 95%+ of your website traffic remaining anonymous, by building persistent profiles to fully recognise returning visitors, first-time prospects, and known customers (and full connectivity to your advertising and eCommerce channels) we're enabling our customers to fully personalize their retargeting campaigns.
And the results are in!
Here's how Levi's use Relay42 to boost their display and retargeting campaigns across paid & social channels.

+115%
Conversion rate uplift on brand search

+377%
Conversion rate increase on Facebook & Instagram

-326%
Decrease in cost per thousand impressions

-65%
Decrease in CPC spend on programmatic



Try out our Anonymous Targeting Calculator to see how much additional revenue you could be making!
Provide us with 8 pieces of information and get calculations, based on real-world results, for how much revenue you will make by improving customer acquisition rates from anonymous traffic with Relay42.
No form to submit!

What is Relay42?
Relay42 is a real-time CDP built to enable eCommerce brands to harness real-time interactions and anonymous clickstream data to convert more customers, and reduce media waste.
Synchronization to eCommerce, paid media, social and retargeting channels, enables marketers to use real-time, cross-channel intent signals to personalize a contextual experience or offer in the critical moments that drive more conversions.
With built-in AI predictions and our audience manager, marketers can build targeted audiences of known customers and anonymous prospects alike, and create efficiencies in media spend by supressing low intent.
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See Relay42 in Action
Experience a first-hand tour of the Relay42 Customer Data Platform with one of our consultants