How to Actually Generate Value with a CDP

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Digital is on the rise with traditional brands, especially in APAC.

As a marketer, you have never known so much about your customers, and Customer Data Platforms (CDPs) promise to help organize that information to make it easier to draw conclusions.  But that begs the question: what are you going to do with those conclusions?  

We believe that data is the key to building mutually meaningful relationships with your customers, and technology is the path to get you there, at scale. 

Join this webinar with our CEO and Co-Founder on 29 March to explore: 

• The current market developments that are necessitating CDP technology

• Different types of CDPs and the ways they can — and can’t — bring value 

• The real CDP value proposition 

• How leading brands in the APAC generate real value with a CDP

• How to prepare your marketing landscape for the future

DATE AND TIME

29 March, 16:00 - 17:00 SGT

Presenters

Rogier van Nieuwenhuizen CEO Relay42

Propelled by his quest to help businesses perfect the customer journey through better use of data, Rogier brings strong strategic leadership to Relay42 and in-depth knowledge of the Customer Experience and Journey Orchestration market. 

Tomas is an entrepreneur with a background in technology. His passion is creating software that not only meets requirements but also advances the business and makes users smile.

Host

Jan Willem van Walsum APAC Lead at Relay42