The countdown has begun. The 'cookiepocalypse' is looming on the horizon, set to disrupt the very foundation of online marketing and advertising. In late 2024, Google will bid farewell to the third-party cookie in its Chrome browser, forever changing the rules of the game that have shaped the digital landscape since the inception of the commercial internet.
Are you ready for this seismic shift?
In this webinar we were joined by the experts of London Research who shared for the very first time the key findings from our Global Survey 'Rethinking Digital Marketing in a Post-Cookie Era'. The report is based on responses from 319 CMOs and reveals how well-prepared brands are for the challenge of adapting to this new cookieless world.