Webinar: CDP Foundations with the CDP Institute
CDP Foundations The CDP industry is continually growing with vendors emphasizing different capabilities and offering different def …
Webinar: How to Actually Generate Value with a CDP
You have never known so much about your customers, and Customer Data Platforms — CDPs — promise to help organize that information …
How to Be Ready for the Impact of ITP/Cookieless World
The imminent demise of the third-party cookie is leaving companies no other choice than to learn how to fully leverage their first …
33 Years Worth of CX Insights From a Successful Online Investor
Mark Laurora started investing casually 33 years ago. Today, as a retired publishing industry executive, investing is his primary …
Respectful Marketing in the Cookieless World: 3 Steps to Get Started
When I started in this industry back in 2013 as a web analyst, I was astounded by the way we could use data to understand how a we …
Relay42 Behind the Scenes: Crafting a Winning CX for Our Clients
Helping brands create meaningful relationships with their customers is at the core of everything we do. We’re proud of the way our …
How to Build a Future-Proof Identity Management Strategy
Miles leads a team of 25 people dedicated to designing, implementing, and managing data solutions on behalf of some of the world’s …
5 Ways to Unleash the Power of Customer Data in the Energy Sector
TABLE OF CONTENTS Why utilities and energy providers are in a prime position Move away from call center culture Unify your data an …
How to Boost Your Travel Marketing Strategy with 1:1 Personalization
CONTENTS What's on the horizon in the travel industry? It's time for smarter recommendations Connecting your business landscape Ho …
Looking for a DMP? Ask Yourself These 5 Questions First
Most businesses know that a data management solution – such as a data management platform (DMP) – is vital to driving personalized …
