How to Unleash the Power of Data to Boost Customer Acquisition
As part of the program of our annual 2020 customer event for the APAC region, we invited Chawana Keeratiyutamonkul, Managing Direc …
Webinar: First-Party Data: A Matter of Survival
In this video Kevin Cheung, Director Data & Consulting, and Serene Tan, Regional Director, Media & Activation at Artefact …
Everything You Need to Know About Match Rates
It's late 2020 and the death of 3rd party cookies is near, yet we're still discussing match rates. The conversation about match ra …
Webinar: Building a Foundation for Modern Identity Management
How to Build a Solid Foundation for Modern Identity Management Are you tackling challenges around 3rd-party cookies, GDPR & pr …
How to Design Journey Orchestration Use Cases that Perform
In my work as a Solution Consultant I spend a lot of time helping our clients set up new use cases and improve existing ones. What …
3 Steps for Banks to Increase Self-Service Uptake
Traditional banks are adapting because they must. With the digitization of the financial services industry and the rise of online- …
How Hotels Can Get More Out of Mobile
Hotels aren’t just in the business of selling rooms, they’re in the business of selling experiences. Certainly today, when busines …
Responsible Marketing: It’s Not Just Courtesy, in Europe it’s the Law
There’s been some buzz recently around two new class-action lawsuits being filed in the Netherlands and the UK by the Privacy Coll …
How Telcos Can Tackle Organizational Agility and Grow — Simultaneously
I have the privilege of working with a range of different types of businesses here at Relay42, with one of the more predominant se …
3 Powerful Use Cases to Restart Airline Digital Marketing
We've been working closely with airline marketers for over a decade, helping the likes of KLM, Air France, and Transavia leverage …