How marketers can personalize customer experiences
In this webinar hosted by The Drum, Relay42 teams up with Mazda to show just how important a data management solution is in getting a competitive edge. Robert Vonk, Manager of Online Marketing and Data at Mazda, explains:
How you can optimize media spend
Ways to provide more relevant customer outreach based on their intent and value
How you can improve conversion rates by personalization across multiple touchpoints.